Customer Concentration Risk Calculator
Analyze and manage your customer concentration risk
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Use cold email campaigns to systematically reach new market segments and reduce revenue concentration
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Q: How can I reduce customer concentration risk and diversify my customer base?
A: Cold email campaigns help you systematically reach new prospects across different industries and segments, reducing your dependence on major clients. [Start your free trial →]
Q: What is customer concentration risk and how is it calculated?
A: Customer concentration risk measures how much of your revenue depends on a few customers. It's calculated by dividing revenue from your top customer by total revenue. If a single customer accounts for 10% or more o
Q: What percentage of revenue concentration is considered risky?
A: According to Forbes, a customer concentration becomes risky when any single customer accounts for 10% or more of your revenue, or when your largest five customers account for 25% or more of revenue. Some experts consider 8% from a single customer as the threshold for concern.
Q: What are the main risks of high customer concentration?
A: High customer concentration can devastate revenue, profit, and cash flow if you lose a major client. It impacts pricing power, makes diversification difficult, affects business valuation, and can make it harder to secure financing or attract investor
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Diversify Beyond Your Top Customers
Reduce concentration risk by building a broader customer base through strategic cold email prospecting